I worked with MAKE and House of Content to create a series of spots for Shark Vacuums. Throughout these spots, I was tasked with creating several procedural systems  using tyFlow and 3DS Max

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I used particles in tyFlow to create the lines tracing the edges of the vacuum.

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I created a system for creating tracking lasers that were used in 12 shots across multiple spots for robot vacuums with the AI Laser Vision feature.

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Alongside creating procedural systems I also worked with my coworkers at MAKE to create realistic materials in V-ray for all the vacuums as well as take CAD files and turn them into animation ready assets.

I designed a modular system for creating animated trails that were used in both robot vacuum spots.

A case study of all spots is also available on the House of Content website.